Why Your Visual Rule Builder Keeps Producing Conflicting Promotion Logic (and How to Fix It)
https://rapid-wiki.win/index.php/Why_Technical_Decision-Makers_at_Mid-Market_and_Enterprise_Retailers_Struggle_When_Choosing_Coupon_Tools
1) Why this list matters: preventing promotion logic from eroding revenue and trust Promotions sound simple on a whiteboard: give customers the best deal, track lift, and increase lifetime value