Search is shifting from a list of blue links to direct, AI-generated answers....

https://beckettsbrilliantdigests.theglensecret.com/aeo-in-2025-why-your-current-page-structure-is-failing

Search is shifting from a list of blue links to direct, AI-generated answers. Agents like ChatGPT and Google Gemini now curate content for users instead of sending them to websites