Rank tracking is obsolete. AI Overviews have slashed European CTR by 30%,...

https://blogfreely.net/murciajpvo/stop-writing-keyword-briefs-how-to-write-entity-rich-briefs-for-llms

Rank tracking is obsolete. AI Overviews have slashed European CTR by 30%, making zero-click results the new norm. Forget vanity reports. You need live dashboards tracking actual AI visibility now