Dark data is all the information companies collect but never use. Studies show...

https://www.stealth-bookmark.win/dark-data-is-all-the-information-your-company-collects-but-never-uses-it-often

Dark data is all the information companies collect but never use. Studies show 60-80% of data stays inactive, costing businesses up to $2.5 million each year. Ignoring this data wastes storage space and misses chances to boost efficiency