1. Look, I’ve been doubling down on video ads for the past year, and while I’m seeing clicks skyrocket by 40%, I’m still wrestling with converting views into sales. Anyone cracked the code on measuring true ROI beyond just engagement metrics?

https://highstylife.com/what-australian-b2b-leaders-lose-when-they-treat-video-as-optional/

1. Look, I’ve been doubling down on video ads for the past year, and while I’m seeing clicks skyrocket by 40%, I’m still wrestling with converting views into sales. Anyone cracked the code on measuring true ROI beyond just engagement metrics? 2